Finding the perfect Australian baby gifts is all about striking that sweet spot between practicality and a little bit of local heart. It’s about choosing something that’s not just beautiful, but genuinely useful—a gift that celebrates a new life in a way that parents will be truly grateful for. This guide will help you navigate everything from unique Aussie brands to the sustainable trends that local families are embracing.
Your Guide to Gifting for a New Arrival
So, you’re celebrating a new baby in Australia—how exciting! But choosing the right gift can feel a bit overwhelming. Don't worry, it doesn't have to be. Let's move past the guesswork and find a present that’s both thoughtful and genuinely helpful.
Australians are known for their generosity, especially when it comes to big life moments. The national gifting market is valued at around $19.8 billion AUD, which shows just how much we enjoy showing we care. Baby showers and welcoming a newborn are a huge part of this, with friends and family showering expectant parents with love and support. You can explore more gift-giving statistics and trends to get the full picture.
What This Guide Covers
This is about more than just picking something off a shelf. We’ll dive into what makes a great Australian baby gift so you can choose with confidence. Together, we’ll look at:
Popular Trends: We'll explore the big shift towards sustainable and eco-friendly products that modern Aussie parents are looking for.
Local Favourites: You’ll discover some incredible local and Indigenous-owned brands that create beautiful items with real cultural significance.
Practical Solutions: We’ll show you how handy tools like online registries can make gifting so much easier, ensuring families get what they actually need.
By focusing on practicality, sustainability, and local charm, you can give a gift that is not only cherished but also incredibly helpful during the beautiful chaos of new parenthood.
At the end of the day, the goal is to make your gift-giving experience simpler and more meaningful. Whether you're a close relative or a friend sending well wishes from afar, you'll find everything you need to choose a present that truly supports the new parents on their journey.
What Aussie Parents Actually Want: Modern Trends in Baby Gifting
If you're buying a gift for a new baby in Australia, it pays to know what today's parents are really hoping for. The old classics are still lovely, of course, but the game has changed. These days, gift-giving is all about being thoughtful, practical, and in tune with a more conscious way of living.
We're seeing a real shift away from generic, mass-produced items. Instead, the focus is on gifts that are kind to the planet, support local Aussie businesses, and genuinely make life easier for new parents.
All About Sustainable and Eco-Friendly Gifts
One of the biggest trends, by far, is the move towards sustainability. New parents are more aware than ever of the environmental footprint that comes with a new baby, so they’re leaning towards gifts made from natural, non-toxic materials. Think organic cotton onesies, soft bamboo swaddles, and classic wooden toys that are built to last.
Gifts like these give parents peace of mind, knowing that only the safest and gentlest materials are touching their baby’s delicate skin. Even things like soft toys are getting an eco-makeover; understanding the latest trends in plush toy design can help you find gorgeous options made from sustainable fabrics.
This eco-conscious mindset also ties into a wonderful appreciation for Indigenous-owned brands. These businesses create stunning, high-quality products that weave in rich cultural stories. A beautifully designed blanket or a children's book featuring traditional art is not just a gift, but a meaningful connection to Australia’s heritage.
Choosing Practicality (and Experiences) Over Clutter
Let's be honest: new parents can get completely swamped with stuff. That’s why practical, multi-purpose gifts are now at the top of many wish lists. The best presents are often the ones designed to adapt and grow with the child, providing real value long after those first few months.
Instead of a one-trick pony, consider gifts that can do more or last longer:
Convertible Furniture: A cot that cleverly transforms into a toddler bed is an incredible long-term gift.
Adaptable Play Gyms: Look for modern designs that can be changed up for different stages, from tummy time right through to sitting and playing.
A Top-Notch Carrier: A comfortable, ergonomic baby carrier is an absolute lifesaver for parents wanting to get out and about.
Gifting an experience creates lasting memories without adding to household clutter. It’s a thoughtful way to support the new family's well-being and give them something to look forward to.
On that note, experience-based gifts are becoming hugely popular. Rather than another physical item, why not give a voucher for baby swimming lessons, a professional family photoshoot, or a meal delivery service to help out those exhausted parents? These thoughtful gestures offer genuine support and help create precious memories—often the most valuable gift you can give.
Choosing the Right Gift for Every Stage
To make sure your Australian baby gift is a genuine hit, timing is everything. A present that’s perfectly suited to a baby’s current developmental stage will get so much more use and love than something they’re not quite ready for. You wouldn't hand a complex puzzle to a baby who can't sit up yet, right?
When you match a gift to the baby's age, you're not just guessing. You're giving something that's not only fun but also actively supports their growth and learning, making your present both thoughtful and genuinely useful.
Newborn Essentials for the First Three Months
For a brand-new baby (0-3 months), the best gifts are the ones that bring comfort and make life just a little bit easier for the new parents during those beautifully chaotic first days. The real focus here is on practical essentials that create a cosy, simple environment.
Think about gifts with a big impact:
High-Quality Swaddles: Look for soft, breathable fabrics like organic cotton or bamboo. A good swaddle can be a game-changer for helping a baby feel snug and secure.
White Noise Machines: Honestly, these are a lifesaver. They help newborns settle and sleep by mimicking the soothing, familiar sounds of the womb.
Practical Feeding Gear: Things like a good steriliser set, quality bottles, or a really comfortable nursing pillow can make a world of difference.
Infant Gifts Supporting Major Milestones
From three to twelve months, babies are basically little explorers hitting huge milestones every other week. They’re learning to grasp, roll over, sit up, and investigate everything with their senses. Your gift can be a wonderful part of this journey of discovery.
This is the perfect age for gifts that engage and stimulate. Durable board books with bright, bold colours are fantastic for those first introductions to language and pictures. Sensory toys, safe teething rings, and activity centres are also brilliant choices that help build fine motor skills and cognitive development. If you're looking for a toy that really helps them learn, choosing a great cause and effect toy is a fantastic way to support their understanding of the world.
Choosing a gift that aligns with a baby's developmental stage is one of the most thoughtful things you can do. It shows you’ve considered their needs, ensuring your present is useful from the moment it’s unwrapped.
Toddler Presents Fuelling Creativity and Movement
Once they hit that first birthday, they officially enter the toddler stage (1-3 years). This is a time of incredible energy, boundless curiosity, and a blossoming imagination. The best gifts for this age group are the ones that encourage creativity, problem-solving, and getting their bodies moving.
Classic building blocks are timeless for a reason—they offer endless possibilities for little builders. Other fantastic options include a sturdy ride-on toy to help develop balance and coordination, or a set of non-toxic art supplies like chunky crayons and big pads of paper to let their inner artist run wild. These kinds of Australian baby gifts don't just entertain; they help build crucial skills for the years ahead.
Toddler-safe scooter, play kitchen, dress-up clothes, beginner LEGO Duplo sets.
This table is just a starting point, of course, but it's a great way to narrow down your search and find something the little one (and their parents) will truly appreciate.
Spotlighting Beloved Australian Baby Brands
When you choose to buy local, you’re doing more than just finding a unique, high-quality gift—you're supporting the Australian economy and the creative minds behind it. And when it comes to Australian baby gifts, there's a fantastic community of homegrown brands that new parents have come to know and love.
These companies aren't just churning out products. They’re telling stories of Aussie ingenuity, quality craftsmanship, and a genuine connection to our natural environment. Think buttery-soft organic cottons featuring native flora and fauna, or gentle skincare made with local botanicals. Let’s take a look at some of the local favourites that really stand out.
For Beautiful Organic Clothing
Nothing is more important than comfort and safety when dressing a newborn. Several Aussie brands have built their reputation on GOTS-certified organic cotton, so you know there are no harsh chemicals or dyes touching a baby’s delicate skin.
May Gibbs: This iconic brand brings the whimsical world of Snugglepot and Cuddlepie to life. You'll find their gorgeous illustrations on everything from onesies and swaddles to sleepwear, offering a nostalgic piece of Australian folklore that makes for a truly heartfelt gift.
Snuggle Hunny Kids: Famous for its breathtaking, artist-designed prints inspired by the Aussie landscape, this brand is a modern nursery staple. Their range includes swaddles, milestone cards, and organic clothing—perfect for capturing those first precious photos in style.
These brands perfectly blend top-notch quality with designs that feel unmistakably Australian, making them a reliable choice for any baby shower.
By choosing a local brand, you're not just buying a thing; you're supporting a small business owner's dream and contributing to a more sustainable, community-focused economy. It’s a gift that gives back in more ways than one.
For Natural Skincare and Toys
Aussie brands also shine when it comes to creating natural products that are safe, ethical, and built to last. The focus on gentle, plant-based ingredients and sustainably sourced materials is a real hallmark of our local baby market.
When it comes to skincare, brands like Bubba Organics are a top pick. They use soothing, locally sourced botanicals like Kakadu plum and aloe vera to craft gentle washes, lotions, and balms. These are a wonderful gift for parents keen to avoid synthetic fragrances and harsh chemicals, adding a touch of natural luxury to bath time.
For playtime, you’ll find many Australian toy makers championing timeless, open-ended designs made from sustainable wood. These classic toys look beautiful in a nursery and, more importantly, spark creativity and imagination. It's a welcome change from the noisy, plastic toys that often dominate the shelves of big department stores. Gifting one of these means giving something that is both safe for bub and kinder to our planet.
Why a Baby Registry Is Your Best Friend
Let's be honest, navigating the world of baby gifts can be a bit of a minefield. Your friends and family are bursting with excitement to celebrate your new arrival, but that excitement can sometimes lead to a mountain of well-meaning but not-quite-right presents. This is where a baby registry comes in – it’s the ultimate tool for making the whole experience stress-free and coordinated.
Think of it as a friendly, clear roadmap for your loved ones. It gently points them towards the Australian baby gifts you actually need and will genuinely love. A little bit of planning upfront completely sidesteps the usual frustrations for everyone involved.
Solving Common Gifting Problems
For parents-to-be, the upsides are huge. You get to build a wish list that’s perfectly curated for your family, mixing those big-ticket items with the smaller, everyday essentials. No more faking a smile while unwrapping your third bouncer or receiving clothes that just aren't your style. A registry makes sure every single gift is wanted and will be put to good use.
And for your guests? All the guesswork is gone. They can confidently choose something from your list, knowing it will be truly appreciated. It turns what could be a stressful shopping trip into a simple, joyful act of giving something with real meaning.
A baby registry isn’t just a list; it’s a communication tool. It ensures that the generosity of friends and family is channelled into practical support, making the transition into parenthood a little smoother for everyone.
Modern Registries Offer Ultimate Flexibility
Gone are the days when you were locked into a single department store. Today’s platforms give you incredible freedom, letting you add items from literally any online retailer in Australia. This is where a service like EasyRegistry really shines.
It brings all your wishes together into one simple, shareable link. So, whether you’ve got your eye on a specific pram from a boutique store, a set of swaddles from an online brand, or even contributions towards a cash fund for nursery furniture, it can all be managed in one spot. You can learn more about how a flexible registry works and see just how much it simplifies the whole process.
This modern way of creating a list of Australian baby gifts helps you receive a thoughtful mix of presents that perfectly suit your family's needs and lifestyle.
Setting Up Your Perfect Baby Registry
The thought of putting together a baby registry can feel a bit overwhelming at first, but it's honestly one of the most helpful things you can do. Think of it less as a list of demands and more as a helpful guide for your friends and family, pointing them towards Australian baby gifts that you'll genuinely use and adore. It takes the guesswork out of gifting for them and saves you from a mountain of well-intentioned but not-quite-right presents.
Getting started is usually the easy part. A platform like EasyRegistry will walk you through setting up your page in just a few minutes. You can pop in a welcome message, a cute photo of your bump, and your baby shower details to make it feel really personal for your guests when they visit.
Adding Gifts From Anywhere
Here’s where modern registries really come into their own: you’re not locked into a single store. Gone are the days of having to choose everything from one department store catalogue.
Found a beautiful handmade cot from a small Aussie business on Etsy? Add it. Spotted the perfect car seat at a major retailer? Add that too. Fallen in love with some organic cotton onesies from a little online boutique? You can put them all on the one list. It's a total game-changer. You just find the item you want on any Australian website, copy the link, and paste it into your registry. This way, you get exactly what you need while supporting the local brands you love.
Incorporating Cash And Group Funds
Let's be honest, sometimes the most helpful gifts aren't things you can wrap in paper. Many new parents find that what they really need is a little help with the bigger costs. Modern registries handle this beautifully by letting you set up cash funds for specific goals, so it never feels awkward.
You could create a fund for things like:
The Nursery: A way for people to contribute towards big-ticket items like the cot, change table, or that comfy feeding chair you've been eyeing.
A Night Nanny: For some much-needed sleep and expert help during those blurry first few weeks.
Future Fun: Contributions towards a family savings account or future activities like baby swimming lessons.
By creating specific funds, you’re giving your guests a chance to contribute to something tangible and meaningful, even if it’s not a physical product. They get the satisfaction of knowing they’re giving a truly purposeful gift that will genuinely support your new family.
Sharing Your Registry With Ease
Once you’re happy with your list, sharing it is as simple as sending a link. You can include it in your baby shower invitations, post it in a family WhatsApp group, or email it to friends. Guests can then click through, see exactly what you need, and choose something that suits their budget. For more tips on this, check out our guide to creating the perfect baby shower registry.
This one simple step helps you avoid getting five of the same baby bath while ensuring every gift you receive is something you truly want. It makes the whole experience so much smoother and more joyful for everyone involved.
Common Questions About Baby Gifting in Australia
Walking into the world of baby gifting can feel a bit like tiptoeing through a minefield of unwritten rules. What's the right amount to spend? Is cash okay? Let's clear up some of the most common questions so you can find the perfect Australian baby gift with total confidence.
How Much Should I Spend on a Gift?
Honestly, there's no single right answer here. A great gift comes from the heart, not the price tag. Your relationship with the parents-to-be is usually the best guide.
As a general rule of thumb, here’s what we see:
Colleagues or acquaintances typically land in the $30-$60 range.
Close friends often spend between $70-$150.
Family members might go a bit higher or, even better, pool their money together for one of the big-ticket items on the registry.
This is where a baby registry really shines. It takes the pressure off everyone by letting guests contribute an amount they're comfortable with towards a group gift. Suddenly, that fancy pram or cot becomes a team effort!
Is It Okay to Give Cash?
Absolutely! In fact, it's often one of the most helpful gifts you can give. Cash gifts and contributions are becoming incredibly popular because they're just so practical for new parents facing a mountain of new expenses.
Many new parents use registries to set up funds for big purchases like a pram, cot, or car seat. When gift-givers can see exactly what their money is going towards (like a "Nursery Fund" or "Pram Fund"), it feels much more personal and meaningful than just handing over an envelope. It’s a way of helping them buy something they really need.
What Are Some Unique Aussie-Themed Ideas?
Giving a gift with a local, Australian flavour is a beautiful way to celebrate a new little Aussie. Think about presents that connect the baby to our incredible nature and culture right from the start.
You can't go wrong with classic children's books from iconic local authors, or super-cute clothing featuring koalas, wombats, and other native animals. Skincare made with gentle, native botanicals is another lovely touch. For something truly special, consider supporting an Indigenous-owned business that creates beautiful toys, art, or textiles for the nursery. These kinds of gifts carry a real sense of place and story.
Ready to take all the guesswork out of gifting for your own baby shower? With EasyRegistry, you can add any gift from any Australian store, set up cash funds for the big stuff, and share it all with one simple link.
Trying to find the perfect baby shower gift in Australia? It's a common dilemma! These days, it’s less about guesswork and more about giving something that’s genuinely practical and meaningful. Most parents-to-be are now pointing friends and family towards a curated gift registry, which can include everything from must-have supplies to contributions for big-ticket items like prams and cots.
This modern approach guarantees every gift is wanted and—most importantly—avoids doubling up on items.
The Modern Approach to Baby Shower Gifting
The days of receiving a mountain of surprise onesies or cute-but-useless novelty items are slowly fading. Baby showers in Australia today are all about thoughtful, intentional gifts that truly help parents-to-be as they start this new chapter. It's not about spending more money; it's about spending it more wisely.
The main idea is refreshingly simple: help the new family get what they actually need. Instead of guests taking a shot in the dark, a gift registry acts as a helpful roadmap, showing loved ones exactly how they can contribute in a way that makes a real difference.
Why a Registry Has Become a Must-Have
Think of a baby registry as the ultimate stress-reliever for everyone involved. For guests, it takes the guesswork out of finding that "perfect" present. For the parents, it means they won't end up with five baby monitors but none of the nappies they'll be going through at a rate of knots.
This shift isn't just a hunch; it's backed by some serious numbers. The Australian gift-giving industry is huge, expected to reach $10.1 billion by 2028. But here’s the catch: a whopping 36% of Aussies admit they shop at the last minute, which often leads to well-intentioned but unwanted gifts. With the average Gen Y guest spending around $130, a registry helps channel that incredible generosity towards items that truly count.
Embracing New Gifting Styles
Modern registries have come a long way from the old department store checklists. Today, parents can build a wish list that truly reflects their lifestyle and values. It’s all about flexibility.
Here's a quick look at what's popular now:
Group Gifting: Several people can chip in for a bigger, more expensive item like a high-quality car seat or that designer cot the parents have been dreaming of.
Cash Funds: Guests can contribute to specific goals, like a "nappy fund," savings for future swimming lessons, or even a fund for a night nanny.
Experience Gifts: Think beyond physical items. Vouchers for a meal delivery service, a postpartum doula, or a professional house clean can be an absolute lifesaver.
Sustainable Choices: Eco-conscious parents can highlight their preference for locally made Australian products or sustainable brands. For a contemporary and often eco-friendly approach, consider gifting the best baby subscription box, delivering curated essentials and toys monthly.
Platforms like EasyRegistry make this incredibly straightforward. They offer a single, flexible place where you can add any item, service, or fund from any store you like. To get a better sense of it all, you can explore how a universal registry works. It’s this modern, do-it-your-way method that ensures every dollar spent is cherished and put to good use.
Choosing the Most Popular and Practical Gifts
When you're trying to pick the perfect baby shower gift, the best ones are always those that make life genuinely easier for the parents-to-be. While it's easy to be drawn to adorable tiny outfits, the gifts that get the most use are the ones that are both practical and thoughtful. They're the things that solve real-world problems, from tackling the daily nappy mountain to making sure bub is safe on the road.
Let’s look at the four main types of gifts that Aussie parents are always grateful to receive. Knowing these categories will help you choose something that’s not just loved, but actually put to good use.
The Never-Ending Need for Everyday Essentials
You wouldn't believe the sheer volume of supplies new parents get through in those first few months. Gifting everyday essentials might not feel glamorous, but trust me, it’s one of the most supportive things you can do. These are the items that are guaranteed to be used every single day.
Think of it like stocking the pantry for someone who just moved into a new house. You're giving them the fundamentals they'll lean on when they're running on empty and short on time.
Some of the most-wanted essentials include:
Nappies and Wipes: A big box of newborn or size 1 nappies is a guaranteed winner. Pair it with a bulk pack of gentle, fragrance-free wipes.
Muslin Wraps and Swaddles: These are the Swiss Army knife of baby gear—perfect for swaddling, catching burps, or using as a light blanket.
Baby Care Kits: A pre-made kit with a baby thermometer, nail clippers, and a snot-sucker (nasal aspirator) is incredibly handy.
A newborn can go through 8 to 12 nappies per day, which adds up to over 3,000 nappies in the first year alone. Gifting even a single large box can be a huge relief for the family budget.
Easing the Burden with Big-Ticket Items
Some of the most crucial pieces of baby equipment come with a pretty hefty price tag. Things like prams, car seats, and cots are non-negotiable, but the cost can be a massive source of stress. This is where group gifting really comes into its own.
Chipping in for a major purchase is a modern and wonderfully effective way to give. Instead of ten guests all buying small, separate gifts, everyone can pool their money to buy one high-quality item that the parents have specifically chosen. It’s a team effort that makes a massive difference.
This way, the parents get the exact model that fits their car, their lifestyle, and their safety standards, which avoids the awkwardness of them receiving a big item that just isn’t right. A gift registry makes this super simple, allowing guests to contribute whatever amount they feel comfortable with.
Creating Lasting Memories with Sentimental Keepsakes
While practicality is king, there's always room for gifts that tug at the heartstrings. Sentimental keepsakes are the things that will be treasured long after the baby has outgrown all their onesies. These are the gifts that capture a beautiful, fleeting moment in time.
They don't have to be expensive, either. Their value is all in the thought behind them.
Consider these timeless ideas:
Personalised Storybooks: A beautiful book where the baby is the star of the story.
Baby Hand and Footprint Kits: A lovely way to remember just how tiny they once were.
A Professional Photoshoot Voucher: Capturing those precious newborn moments is a gift the whole family will appreciate forever.
These keepsakes become part of a family’s story—beautiful reminders of the love and support they were surrounded by right from the start.
The Lifesaving Gift of Experiences and Support
Sometimes, the most valuable gift isn't a thing at all. For exhausted new parents, the gift of time, help, or a bit of support can feel like the ultimate luxury. Experience-based gifts are all about looking after the parents, which in turn helps them look after their new baby. You can also consider practical gifts that support expecting parents, like helpful resources such as pregnancy books.
Just think about what a new parent really wants: a hot meal they didn't have to cook, a clean house, or just five minutes of peace.
Here are a few experience-based gifts that are always a hit:
Meal Delivery Vouchers: Services that drop off healthy, ready-to-eat meals can be an absolute lifesaver in those first chaotic weeks.
Professional Cleaning Service: A voucher for a one-off deep clean of the house just before or after the baby arrives is pure gold.
Postpartum Doula Services: Even a few hours with a postpartum professional can provide incredible support, guidance, and a much-needed break.
Why Sustainable and Local Gifts Are Trending
There’s a real shift happening in how we Aussies think about baby shower gifts. We’re moving beyond just ticking items off a list and leaning into more mindful choices—gifts that are not only lovely and practical but are also kind to the planet and support our local communities. This isn't just a flash-in-the-pan trend; it reflects a genuine desire to make choices that matter.
More and more parents-to-be are drawn to gifts with a story. It might be the story of a small Aussie business run by a family just like theirs, or the story of a product made from safe, natural materials. Gifting sustainably is about choosing items that are better for both the baby and the world they’re about to enter.
The Rise of Eco-Conscious Gifting
Today’s parents are more clued-in than ever about the chemicals and materials that touch their baby’s skin. This awareness has created a huge demand for things like organic cotton clothing, non-toxic wooden toys, and skincare made from pure, natural ingredients. An eco-conscious gift really is a vote for quality over quantity.
Think of it like choosing veggies from the local farmers' market over processed snacks from a massive supermarket. One is made with care and transparency, while the other can have all sorts of hidden nasties. Parents naturally want the best for their little ones, and that increasingly means gifts free from harmful substances and built to last.
This movement is reshaping the whole baby product scene in Australia. The latest evolving baby shower trends are all about sustainability, with parents favouring high-quality essentials over novelty items that just create clutter. The demand for organic clothing and safe, practical gear like premium silicone feeding sets is soaring. With 36% of Aussies admitting they buy gifts at the last minute, a registry is the perfect way to point them towards these thoughtful, eco-friendly options.
Supporting Local Australian Brands
Hand-in-hand with sustainability is a powerful push to support local. When you buy from an Australian brand, you’re doing so much more than just buying a product. You’re supporting a local family, boosting our own economy, and often walking away with a unique, handcrafted item made with real care.
Gifting from a local Australian maker often means you're giving something with a personal touch and a unique story. It’s a way to celebrate the new arrival while also celebrating local creativity and craftsmanship.
Many of these small businesses are actually leading the charge in the sustainable movement, using ethically sourced materials and eco-friendly practices. They offer a fantastic, heartfelt alternative to the mass-produced items you find in big-box stores.
Here are a few beautiful examples of local baby shower gift ideas Australia is known for:
Organic Cotton Swaddles: Look for local brands that use GOTS-certified organic cotton, which is grown without any harsh pesticides.
Handmade Wooden Teethers: Often crafted from sustainably sourced beechwood and finished with natural oils, these are a safe and gorgeous choice for a teething bub.
Australian-Made Skincare: You can find beautiful, gentle, plant-based lotions and balms formulated specifically for a baby’s delicate skin.
Bespoke Nursery Decor: Think personalised name plaques or hand-painted wall art. These are the gifts that add a truly unique touch to the baby's room.
How a Registry Helps Mindful Gifting
While most guests have the best intentions, it can be tough for them to know which brands align with the parents' eco-conscious values. This is where a gift registry becomes an absolute lifesaver. It perfectly bridges the gap between a guest's desire to give something wonderful and the parents' wish for mindful, sustainable gifts.
Using a platform like EasyRegistry, parents can pop in links to their favourite local boutiques or specific eco-friendly products from any online store. It takes all the guesswork out of it for guests and ensures every single gift is something the new family will genuinely love and feel good about. It’s the simplest way for parents to create a list that truly reflects their values, making it easy for loved ones to share in their mindful journey to parenthood.
How to Master Group Gifting and Cash Funds
Let's be honest, some of the best baby shower gifts aren't single items bought by one person. They're the big-ticket things that a whole group of friends or family chip in for. Group gifting and cash funds have gone from being a slightly awkward idea to a popular, practical way for everyone to contribute. It takes the pressure off finding the 'perfect' gift and helps the parents-to-be get something they really need.
So, let's break down how these modern ways of gifting work and why they're becoming a go-to for Aussie baby showers. They’re simple, effective, and a win-win for everyone involved.
The Power of Group Gifting
Think of a group gift as crowdfunding for a big, essential item. It’s a brilliant way for everyone to pool their money to buy something significant, like that top-of-the-line pram, a high-safety car seat, or a beautiful cot the parents have been dreaming of. No one person has to fork out a huge amount, but together, the group gives an incredible present.
The best part? It guarantees the parents get the exact model they've researched and chosen—one that fits their car, their home, and their safety standards. It completely avoids the well-meaning but not-quite-right gift.
With a modern registry, the whole process is a breeze. Guests can chip in whatever amount they feel comfortable with, whether that's $20 or $200. All the contributions go towards that one big item. It’s a low-pressure, high-impact way to show you care.
Making Group Gifts Effortless
The real genius of modern group gifting is how organised it is. We've all been there—one poor soul is stuck chasing people for money, sending awkward reminder texts, and trying to keep track of who has paid. It can add a layer of stress to what should be a happy occasion.
Today, online platforms do all the heavy lifting. They create a central spot where guests can contribute securely, and even anonymously if they prefer.
Using a registry for a group gift gets rid of all the social awkwardness. It handles the whole process, making it smooth for the person organising it and totally discreet for every guest who chips in.
This streamlined approach means everyone can just focus on the joy of giving, knowing their contribution is helping to buy a meaningful gift the new parents will get to use every single day.
Why Cash Funds Are the Ultimate Flexible Gift
Some people still feel a bit strange about giving cash, but it’s time to see it differently. A cash fund isn't an impersonal gift; it's the gift of total flexibility and choice. When new parents are juggling a million decisions, giving them the freedom to put money where they need it most is one of the most thoughtful things you can do.
To make it feel more personal, parents-to-be can set up funds for specific things. This helps guests feel connected to what their money is going towards.
Here are a few popular ideas for cash funds:
A "Nappy Fund": Honestly, contributing to the never-ending supply of nappies and wipes is one of the most practical gifts you can give.
Nursery Decoration Fund: This lets the parents buy those final finishing touches, like a comfy feeding chair, blackout blinds, or cute wall art.
"Future Adventures" Fund: A lovely way for guests to contribute to things down the track, like baby’s first swimming lessons or a family photoshoot.
These funds empower parents to make their own choices when the time is right. If you’re wondering how to politely ask for cash, you can learn more about setting up a wishing well registry that makes the whole thing feel natural and comfortable. It’s all about providing support right where it’s needed.
Navigating Modern Baby Shower Gift Etiquette
The unwritten rules of baby showers can feel a bit like trying to navigate a new city without a map. But these days, especially in Australia, the etiquette is far less about old-school traditions and more about genuine support for the parents-to-be. The goal is to keep things practical, thoughtful, and, most importantly, joyful.
Let's clear up the common questions so you can feel confident. We'll cover how much people typically spend, what to do if you can't make the party, and why giving cash is no longer a taboo.
A Guide to Gifting Budgets
The first question on everyone's mind is usually, "How much should I spend?" There’s no magic number, and honestly, the thought you put in counts for far more than the price tag. Still, a rough guide can be helpful so you know what's typical.
Colleagues and Acquaintances: A budget of $30 to $60 is a perfectly thoughtful range.
Friends and Relatives: Guests in this circle often spend between $60 and $150, maybe picking a slightly bigger item or chipping in for a group gift.
Close Family and Best Friends: For those nearest and dearest, it's common to see gifts upwards of $150 or to be the one organising a major group present.
Remember, these are just suggestions. Your presence and a heartfelt card mean the world. A small, useful gift given with love is always better than an expensive one given out of obligation.
What to Do If You Cannot Attend
Life happens, and sometimes you just can't be there. If you received an invitation, it’s because the parents-to-be really wanted you to be part of their day. The best thing you can do is RSVP "no" as soon as you know you can't make it.
Sending a gift is a lovely touch, but definitely not required. If you'd like to, you can send it to the host before the shower or directly to the new parents' home. Most online registries, like EasyRegistry, make this a breeze, letting you buy and ship a gift right from their list.
How to Share a Registry Tactfully
For the parents-to-be, bringing up the gift registry can feel a little awkward. The trick is to position it as a helping hand for your guests, not a shopping list. A registry takes the guesswork out of it for them and ensures you get things you’ll actually use.
Think of a registry as a friendly suggestion list. It’s there to guide friends and family who want to give a gift, helping them pick something you'll love while avoiding double-ups.
Here’s how to share it without feeling pushy:
On the Invitation: A small, simple line works best. Something like, "For those who have asked, we have a small registry here: [link]." This makes it clear it's an option, not an expectation.
Through Word of Mouth: Let your mum, sister, or best mate know about the registry. They can then pass on the details when people inevitably ask them for gift ideas.
By framing it as a helpful resource, you make the whole process smoother and less stressful for everyone involved.
How to Build the Perfect Baby Registry
Think of a baby registry as a helpful roadmap for your friends and family. It’s your chance to guide them towards gifts you’ll genuinely use, making sure their generosity really hits the mark. It saves them the guesswork and saves you from ending up with five bouncers and no bottles!
Putting a registry together is less about following a strict set of rules and more about thinking through what your growing family actually needs. A great list blends practical items with personal wishes, making it easy for guests to find thoughtful baby shower gift ideas here in Australia.
Starting with the Essentials
First things first: get all the must-haves down on paper. Start with the big three categories of baby life: feeding, sleeping, and changing. Jot down everything that comes to mind, from big-ticket items like a cot and a car seat to the everyday workhorses like muslin wraps, nappies, and a good bottle steriliser.
At this stage, don't even think about the prices. The goal is to create a complete picture of what you'll need to navigate those first chaotic, wonderful months. This list becomes the solid foundation for your entire registry.
Creating a Balanced List
With your essentials sorted, it's time to build a list that works for every guest's budget. A thoughtful registry has a mix of price points, from a $20 pack of cute bibs to a $400 pram that a few people can chip in for. This balance is key to making sure everyone feels they can contribute comfortably.
Remember, a registry is a guide, not a demand. By offering a variety of options, you empower your guests to choose a gift that feels right for them, both personally and financially.
This is also the perfect opportunity to add those bigger wishes. You can easily set up group gifts for expensive items or create specific cash funds—think a "nursery fund" or contributions towards future swimming lessons. To see exactly how it all works, you can learn more about creating a flexible baby shower registry that lets you add any gift from any store.
Adding a Personal Touch
Finally, give your registry a bit of heart with a warm welcome message. A short, friendly note thanking everyone for their love and support makes the whole experience feel so much more personal and appreciative. It’s a lovely way to remind them that their presence is the most important gift of all.
Once the list is ready, sharing the link is easy. You can include it discreetly on the invitation or ask a close friend or family member to help spread the word.
For guests, the process is just as simple. This quick guide shows how it works from their end.
This straightforward approach means your guests can easily find the registry, pick a gift that fits their budget, and focus on celebrating with you without any stress.
A Few Common Questions, Answered
Let's be honest, navigating the world of baby showers can bring up a few tricky questions. To help you feel completely confident, here are some straight-talking answers to the queries we hear most often.
How Much Should I Spend on a Baby Shower Gift in Australia?
There's no hard-and-fast rule, but most guests in Australia tend to spend somewhere between $50 and $150.
Of course, it all depends on your relationship. A colleague or acquaintance might stick closer to the $30-$60 mark, while close friends and family often go a bit higher. At the end of the day, it’s the thought that counts most. Group gifts are also a brilliant way to contribute to a big-ticket item without breaking the bank.
Is It Rude to Ask for Cash or Use a Gift Registry?
Absolutely not! It’s actually becoming the norm in Australia and, frankly, it’s often a huge relief for everyone involved.
Parents-to-be see a registry or cash fund as a practical way to guide guests towards things they genuinely need, which helps avoid double-ups and unwanted clutter. The key is simply how you share the information.
Think of a registry less as a list of demands and more as a helpful guide for guests. It ensures every dollar is spent on something truly wanted, making the whole gifting process easier and more meaningful.
What if the Parents Don't Have a Registry?
No registry? No problem. This is your cue to fall back on the classics—the tried-and-true gifts that new parents will always be grateful for.
You can't go wrong with a massive box of nappies and wipes, a set of beautiful muslin wraps, or a baby first-aid kit. A voucher for a meal delivery service is another godsend for those first few chaotic weeks. If you’re still stuck, it never hurts to discreetly ask a close friend or family member if there’s anything the parents-to-be are still hoping for.
Ready to create a wish list that makes gifting simple and meaningful for everyone? With EasyRegistry, you can add any gift from any store, set up group gifts, and create cash funds all in one place.
Let’s be honest, while a tiny pair of shoes is adorable, it’s not what new parents are dreaming of at 3 a.m. The best baby shower gifts are the ones that truly lend a hand. Think meal delivery subscriptions, a hands-free baby carrier, or even just a contribution towards a bigger item on their registry.
Gifts that save time, reduce stress, or ease a financial burden are always the most appreciated.
How to Choose the Perfect Baby Shower Gift
Walking into a baby store can be completely overwhelming. To cut through the noise, try to think less about buying a thing and more about solving a problem. Parenthood is a beautiful, chaotic blur of sleepless nights and endless to-do lists, so a gift that offers genuine help will always win.
Instead of grabbing another cute teddy bear, ask yourself what a new parent really needs. More time? More sleep? Less financial pressure? This mindset strikes the perfect balance between practicality and thoughtfulness, making sure your gift is one they'll actually use and remember. It shows you get it—you see the challenges ahead and you’re there to support them.
Embracing Practicality in a Changing World
The classic baby shower is definitely evolving. Here in Australia, we're seeing a shift away from traditional parties towards more practical get-togethers, like "nesting parties," where friends and family help prepare the home for the baby's arrival. It’s all part of a bigger trend towards thoughtful consumption, where useful gifts like self-feeding sets and eco-friendly nappies are valued far more than fleeting novelties.
This is where a modern gift registry really comes into its own, letting parents-to-be tell you exactly what they need.
The EasyRegistry example above perfectly illustrates this. A family can build a wish list that mixes big-ticket items like a pram with everyday essentials.
This flexibility means guests can contribute to things that make a tangible difference, whether it's helping cover the cost of a car seat or funding a few nights with a postpartum doula. If you're looking for more ideas that blend meaning with utility, this guide on 7 Heartfelt Custom Baby Shower Gifts is a great place to find some inspiration.
Practical Gifts New Parents Actually Use
It’s so easy to get swept up in the adorable world of baby shower gifts. Those tiny shoes, the miniature outfits… they’re undeniably cute. But as any seasoned parent will tell you, the gifts that truly save the day aren't always the ones that get the most "oohs" and "aahs" at the party.
Think about it this way: what’s more valuable to a sleep-deprived parent? Another onesie they'll outgrow in a month, or the gift of an extra hour of sleep thanks to blackout blinds? A hands-free baby carrier that lets them finally make a sandwich with two hands? These are the gifts that solve real problems, showing you genuinely understand the wild ride they're about to embark on. They're not just items; they’re lifelines.
Gifts That Save Time and Sanity
The most treasured gifts are the ones that give new parents their most precious resource back: time. A meal delivery subscription can feel like a godsend, taking the mental load of "what's for dinner?" completely off their plate. And while a smart nappy disposal system doesn't sound glamorous, its ability to contain odours and streamline a never-ending task is something they'll be grateful for every single day.
These are the gifts that tackle the daily grind of parenthood head-on. They're a nod to the fact that while this new chapter is beautiful, it's also incredibly demanding. For a deeper dive, this guide on first time mum essentials is packed with brilliant ideas that new parents will actually appreciate.
A truly great baby shower gift is one that the parents will still be thankful for at 3 a.m. It’s the present that reduces stress, simplifies a task, or just makes them feel cared for during a vulnerable time.
Here's another brilliant but often-overlooked idea: an organisational system. A simple accordion folder with pre-made labels for "Birth Certificate," "Health Records," and "Warranties" can be a game-changer. It’s a low-cost, high-impact gift that helps bring a little order to the beautiful chaos.
The infographic below really drives home just how popular these kinds of high-value, practical gifts are.
It's clear that gifts promoting mobility and cutting down on daily chores are what parents are really hoping for.
Building a Registry for Practicality
If you're the parent-to-be, a registry is your best tool for steering friends and family toward what you actually need. This is your chance to ask for those non-traditional, but incredibly useful, items. A well-thought-out registry could include:
Helpful services: Think contributions towards a house cleaning service, a night nurse, or a lactation consultant.
The big stuff: Use group gifting for essentials like a high-quality pram, a safe car seat, or the perfect cot.
Everyday workhorses: Don't forget items like a reliable baby monitor, a white noise machine, or an easy-to-clean high chair.
By focusing on function, you make sure every single gift has a real purpose. If you're wondering how to pull it all together, checking out some sample baby shower registries can give you a fantastic blueprint. It’s the smartest way to avoid getting ten of the same thing and ensure you're set up with the support you’ll truly need.
Thoughtful Gifts for Every Budget
A truly memorable baby shower gift has nothing to do with the price tag. It's all about thoughtfulness—that feeling the parents-to-be get when they open something and realise you get it. You understand their needs and you’re there to support them. Whether you’ve got a little or a lot to spend, you can find a present that’s both meaningful and genuinely useful.
It's about finding that sweet spot where care meets practicality. This is something many Australians really value, blending a love for sentimental gifts with an appreciation for things that actually make life easier. On average, Aussies spend about $80 on a baby shower gift, which adds up when you consider the massive $18.4 billion spent on celebrations annually across the country. If you're curious about how Aussies mark big life events, you can explore these celebration spending insights.
Here’s a look at how to find a brilliant gift, no matter your budget.
Baby Shower Gift Ideas by Budget
Finding the right gift is all about matching thoughtfulness with your budget. From small, indispensable items to game-changing group contributions, here are some ideas to get you started.
Stocking up on daily essentials and clever organisational helpers.
$50 – $150
Hands-free baby carrier, white noise machine, nappy bag, play mat, postpartum care subscription box.
Providing comfort, convenience, and items that solve specific new-parent problems.
$150+
High chair, bouncer, baby monitor with video, steriliser, activity centre.
High-value items that make daily routines significantly easier.
Group Gift
Pram, cot, car seat, professional newborn photography session, meal delivery service subscription.
Gifting big-ticket essentials that parents desperately need but might not buy for themselves.
These suggestions are just a starting point. The best gift will always be one that comes from the heart and aligns with what the new parents really need.
Affordable Finds Under $50
You don’t need a huge budget to give one of the most practical and appreciated baby shower gifts. This price range is perfect for those clever essentials that make a massive difference.
A high-quality muslin swaddle set: These are the Swiss Army knife of baby blankets. They can be used for swaddling, as a pram cover, a burp cloth, or a nursing cover. A true workhorse item.
An organisational folder: This is a genius, low-cost gift. A simple accordion file with pre-made labels for "Birth Certificate," "Health Records," and "Warranties" helps parents stay on top of the paperwork chaos.
A set of soft, organic cotton bodysuits: Babies go through multiple outfits a day, so you can absolutely never have too many of these basics.
Mid-Range Marvels: $50 to $150
With a slightly larger budget, you can start looking at gifts that offer some serious convenience or comfort. These presents often solve a specific problem that new parents face every day.
Think about a hands-free baby carrier, which is an absolute lifesaver. It lets a parent soothe their baby while still having their hands free to make a meal or send a quick email. Another fantastic option is a subscription box tailored for postpartum recovery or baby development. These curated boxes deliver comfort and discovery right when they’re needed most. A digital baby monitor or a white noise machine also fall into this category, directly contributing to better sleep for the whole family.
The Power of Group Gifting
What about those big-ticket items that feel out of reach for one person? That’s where group gifting comes in. It’s the perfect way for friends, family, or colleagues to pool their resources and contribute to a high-impact present parents truly need, like a pram, cot, or car seat.
Group gifting transforms a large, potentially stressful purchase into a manageable and collaborative effort. It ensures parents receive a top-priority item from their wish list without anyone feeling financial strain.
Honestly, this approach is one of the smartest ways to give. Instead of the parents receiving ten smaller, less-needed items, they get the one major essential that will be used every single day. Using a platform like EasyRegistry makes the whole process seamless, letting guests contribute whatever amount they’re comfortable with towards a bigger goal.
What's Hot in Australian Baby Gifts?
If you want to choose a truly great baby shower gift, it helps to know what modern Aussie parents are actually looking for. The world of baby gear is constantly evolving, and today’s trends are shifting away from the old-school, single-use items. Instead, the focus is on gifts that are conscious, clever, and come from the heart. Getting a feel for these changes can help you pick a present that isn’t just loved on the day, but genuinely treasured for its thoughtfulness and practicality.
One of the biggest themes right now is a huge lean towards sustainability and eco-friendly products. Parents are more aware than ever of their environmental footprint and are actively choosing items that fit a more conscious lifestyle. This means gifts made from natural, non-toxic materials are flying off the shelves.
The Rise of Eco-Conscious Gifting
Forget the mountains of plastic. The new must-haves are beautifully crafted wooden toys from sustainable forests, organic cotton clothing that’s super soft on delicate skin, and reusable cloth nappies. These gifts aren’t just better for the planet; they’re often higher quality and built to last, which is a massive win for parents.
This trend is making a big splash in the Australian baby gift market, with a real focus on both sustainability and practicality. Eco-friendly products like bamboo clothing and organic skincare are incredibly popular, reflecting a wider community shift towards being more environmentally aware. It’s a clear sign that parents want things that work well and are kind to the earth. To get a closer look at what's trending, you can discover more about these baby gift trends.
Gifts of Experience and Support
Another huge trend is the move away from just "stuff" and towards experiences and services that genuinely help. Let's be honest, new parents are often exhausted and short on time, so gifts that offer real support are worth their weight in gold. Instead of another gadget, think about a present that brings comfort, captures memories, or just makes their day-to-day life a little easier.
Some of the most popular experience-based gifts we’re seeing are:
Newborn Photography Session: A voucher for a professional photoshoot is a timeless gift that captures those fleeting, precious early days.
Postpartum Doula Services: Giving the gift of expert support can be a total game-changer for a new family finding their feet in the fourth trimester.
Meal Delivery Subscriptions: Taking cooking off the to-do list for a week or two? That might just be the most practical and appreciated gift of all.
These kinds of presents show you really get what parents actually need during such an intense and amazing time.
The Enduring Appeal of Personalisation
And finally, personalised gifts are as popular as ever. A custom gift just feels different—it’s special and shows you’ve put real thought into it. It can turn a simple item into a keepsake the family will hold onto for years.
A personalised gift tells a story. Whether it's a custom-embroidered blanket, an engraved memory box, or a storybook with the baby's name, it creates a lasting emotional connection that goes far beyond its practical use.
A few personalised ideas that always hit the mark include:
Custom name puzzles
Embroidered blankets or towels
Engraved jewellery for the new mum
Personalised nursery art
Keeping these trends in mind—sustainability, experiences, and personalisation—can help guide you. By choosing a gift that taps into these values, you're not just giving an object; you're offering meaningful support that truly resonates with the new parents.
Personalised and Sentimental Gift Ideas
While practical items are absolute lifesavers, some of the most memorable baby shower gifts are the ones treasured long after the baby has outgrown their first onesie. These are the gifts that capture a moment in time and celebrate this incredible new chapter. They tell a story, becoming a cherished part of the family’s history.
Think of it this way: a practical gift solves a problem for today, but a sentimental one becomes a treasure for all their tomorrows. A custom storybook starring the new baby, for instance, isn't just another book on the shelf; it's a keepsake that makes the child feel like the hero of their own tale for years to come.
Gifts That Create Lasting Memories
The goal here is to give something with a real emotional heart. It’s about more than just sticking a name on an item; it’s about creating an heirloom that will be pulled out and admired for decades.
Heirloom-Quality Memory Box: A beautifully crafted box, maybe engraved with the baby's name and birth date, is the perfect spot to store precious keepsakes like their first shoes, hospital bracelet, or a lock of hair.
Custom Nursery Art: A piece of art featuring the baby’s birth stats—date, time, weight—or a map of the stars from the night they were born is a stunning and deeply personal touch for their room.
A Personalised Storybook: Imagine a bedtime story where the baby is the main character! Books that weave in their name and illustrations of the family create a truly magical reading experience.
A sentimental gift is an investment in a family's story. It's a way of saying, "This moment is so special, and I want you to remember it forever." It shows a level of thoughtfulness that goes far beyond just picking something off a shelf.
The Beauty of a Thoughtful DIY Gift
If you're a bit crafty, a handmade gift is one of the most meaningful presents you can possibly give. It’s infused with your time, effort, and love, making it completely one-of-a-kind.
A hand-knitted blanket, a custom-sewn quilt, or even a scrapbook documenting the parents' journey to this point are all gifts that hit a deeply personal note. These aren't just things; they're tangible expressions of your connection to the growing family, destined to be cherished for a lifetime.
How to Build a Better Baby Registry
Building a baby registry can feel like one more overwhelming thing on your to-do list, but let's reframe it. Think of it as your ultimate wish list—a clear, organised guide for friends and family who genuinely want to help you get started.
Honestly, a well-thought-out registry is the single best way to avoid ending up with ten newborn onesies (that the baby will outgrow in a week) and no cot sheets. It gives you the confidence to ask for what you truly need, taking all the guesswork out of the equation for your guests. When people know exactly what will be useful, they feel great about their gift.
Curate a Balanced and Flexible List
The secret to a great registry is offering a wide range of options to suit everyone's budget. It’s all about balancing those big-ticket items with more affordable, everyday essentials. This way, every guest can find a meaningful gift they feel comfortable giving.
Start by brainstorming everything you can think of, covering all the bases from the nursery and feeding to bath time and travel. These days, a modern baby shower registry gives you the freedom to add items from any online store in Australia. This is a game-changer because you aren't locked into a single retailer—you can pick the best products at the best prices, wherever you find them.
Here are a few tips for creating that perfect balance:
Mix Up the Price Points: Make sure you have a healthy mix of items under $50, some mid-range options between $50–$150, and a few bigger items that are perfect for a group to chip in for.
Add Personal Notes: Use the description field to share why you’ve chosen something. A quick note like, “This hands-free carrier will be a lifesaver for walks with the dog!” adds a personal touch and helps people connect with your choice.
Think Beyond "Things": Don’t be afraid to add non-traditional gifts! Contributions towards a night nurse, a meal delivery service, or a professional house cleaning session can be some of the most appreciated gifts a new parent can receive.
Building a great registry isn't about getting more stuff; it's about getting the right stuff. It’s your chance to guide loved ones towards gifts that will make a genuine impact on your new life as parents.
By taking a little time to curate a thoughtful list, you make the entire experience smoother and more meaningful for everyone involved. Your guests will appreciate the clear direction, and you’ll feel so much more prepared with the practical support you actually need. It's a true win-win.
Your Top Baby Shower Gift Questions, Answered
When it comes to baby showers, a few questions always seem to pop up. Let’s face it, figuring out the perfect gift can feel a bit tricky, but it doesn't have to be. Here are some straightforward answers to the most common queries we hear.
How Much Should I Spend on a Gift?
Honestly, there's no single "right" answer. Your gift is a personal gesture, so the amount you spend should feel comfortable for you and reflect your relationship with the parents-to-be.
Most guests tend to spend somewhere in the $50 to $150 range. But remember, a thoughtful, heartfelt gift for under $50 can mean just as much. It’s always the thought that counts, not the price tag.
Is It Okay to Give Cash or Gift Cards?
Yes, absolutely! In fact, many parents secretly (or not-so-secretly) hope for it. A financial gift gives them the ultimate flexibility to put the money towards exactly what they need, whether it's a big-ticket pram or just covering those unexpected new-baby costs.
Contributing to a cash fund on a registry like EasyRegistry is a brilliant way to do this. It’s practical, incredibly helpful, and a show of genuine support.
What Should I Buy for a Second Baby?
When a second or third baby is on the way, the parents likely have all the big gear already. This is your chance to get creative and practical!
Think about things that need replenishing or upgrading. A fresh supply of premium nappies and wipes, a new set of bottles, or a more modern baby monitor are all fantastic ideas. Another lifesaver for a growing family? A gift card for a meal delivery service. Trust me, they'll thank you for it.
Ready to make gift-giving simple and stress-free? Create or contribute to a registry with EasyRegistry and give the perfect gift every time. https://www.easyregistry.com.au